The currency of the steam
[lö·loo] — noun, Finnish. The burst of steam when water meets hot stones.
It's also the points you earn for every sauna you visit, review, and champion on GoToSauna. Six ranks. One climb. Every löyly counts forever — and the bigger your collection, the closer you get to Sauna Legend.
The ladder
A roughly tripling curve — easy at the start, then earned with patience. Every review and check-in stacks toward the next tier. Reaching the top is rare. That's the point.
Earn löyly · 01
Star ratings get base credit. Long, sub-rated, photo-rich, verified-stay reviews stack on top — a maxed-out review is worth a small landslide of löyly.
Earn löyly · 02
Every sauna you step into counts — even ones we haven't indexed yet. Photo check-ins double down, and first-visits to a brand-new sauna or a brand-new city earn discovery bonuses.
What ranks unlock
Each tier opens something new — louder reviews, deeper photos, a seat at the editorial table. Status is functional here, not cosmetic.
Your rank pill appears on every review and on your profile.
Upload up to 8 photos per review instead of 5.
Master-review treatment on listing pages — your words rise to the top.
Flag listings for editorial review by the GoToSauna team.
Featured on country and destination pages as a top contributor.